CreatING a future-focused identity for a historIC Brand
Illinois Soybean Association Rebrand
Meet the new ISA. Our work in developing a fresh brand identity system and communications strategy gave this organization a modern vehicle for communicating its value and commitment to Illinois soybean soybean farmers.
Brand Strategy / Identity Development / Creative Campaigns / Video Production
Attention to every detail and a comprehensive set of brand guidelines ensured clarity and consistency of communication.
A flexible design system creates consistency across messages and mediums.
Illinois farmers can take pride in their investment in ISA and feel empowered by its dedication to growing future opportunities.
“Rooster brings a fresh creative perspective to checkoff communications. Their work is spot-on for where we want to be as an organization.”
Rachel Peabody / Illinois Soybean Association
